A luxurious mix of design, art, exceptional service have created a fabulous hotel.

Playa Vik is a luxury, private beach resort, in José Ignacio.The focal point of the hotel is the central ‘sculpture’ building.  Made from curved titanium and glass, its 55-foot sliding glass wall opens fully to allow the outside in.

Inside, various pieces of art by internationally renowned artists contribute to the décor which includes Japanese Shoji doors. Art is an important theme throughout the hotel and is a mixture of works commissioned from local artists as well as international pieces collected over the years. Facilities in the main building include 4 uniquely designed suites, an Italian-designed bar and kitchen and a light and airy living room.

 The kitchen is headed up by renowned chef Marcelo Betancourt and the dining room opens out onto the deck and pool area. The pool is a feature in itself. 75-fet long and made of Absolute Nero Granite, it is a gravity defying structure featuring a fibre optic lit celestial map of the southern hemisphere and fabulous views over the Atlantic Ocean. There are six individual casas surround the sculpture. Each has its own living garden roof, filled with bougainvillea.

They are all uniquely designed and contain fireplaces and windows that slide into the walls, opening out onto the private gardens and blending the interior with the exterior. Guests can indulge in a range of activities from relaxing by the pool, on the beach or with a massage to polo lessons, horse riding, surfing and nature walks.

This is truly a special hotel in a special location.


Below are 3 sample itineraries of what you could do on holiday to Uruguay. 
Contact us to create your own luxury holiday.


A 10-day itinerary including the classic sights of Uruguay with luxurious accommodation.

Punta Del Este


A two-week trip allowing you to really get to know Uruguay, with luxury hotels & fascinating tours.

Wine Tasting holiday, Argentina


A 10-day trip mixing the best of Uruguay with some extraordinary experiences and luxury hotels.



L’Auberge is a luxury 5-star hotel in beautiful Punta del Este. The unique, timber-framed building with distinctive tower rising from the middle is the perfect place to spend a relaxing few days.

Bahia Vik Punta Del Este Uruguay

Bahia Vik

Bahia Vik is a luxury boutique hotel set on 10 acres of beach dunes on the Jose Ignacio peninsula. With views across the Atlantic Ocean and Playa Mansa and a sunset to rival all others, this is the perfect luxury beach resort in José Ignacio

Estancia Vik Punta del Este Uruguay

Estancia Vik

Estancia Vik is a luxury, boutique hotel, located 20 miles from Punta del Este in José Ignacio. Set in stunning surroundings and only one mile from the ocean, this hotel perfectly combines the best of the beach and the ranch.

Fasano Punta Del Este Uruguay

Hotel Fasano

Recently refurbished and boasting fabulous view, Hotel Fasano of Punta del Este is ideal for a luxury getaway to Uruguay.

AWA Punta Del Este Uruguay


The Awa is a boutique, design hotel in Punta del Este; the first of its kind in the sought-after beach resort It is situated between Playa Brava and Playa Mansa and surrounded by verdant forest, creating an atmosphere of peace and tranquillity.